Every UX professional has a different view of a good UX because different definitions are rooted in different perspectives. CXOs, managers, developers have perspectives that are usually different from the perspective of the user — the consumer of the experience — who can have different perspectives depending on situational, emotional or cultural factors. These different perspectives result in different perceptions of what a good UX is. Hence Q3 defines UX in a way that captures multiple perspectives. In order to achieve this we work with a model that shows all the different perspectives, both organizational and user-centric. We help the client define what makes a good UX from each perspective and look at all the perspectives to finally delivering a good UI. Once a good UI is finalized, Q3 designers extensively use tools like Google Material design and themes to create consistency in the designs and quick implementations.