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Digitizing Pharmaceutical Operations with an Advanced Salesforce Solution for a Leading Pharmaceutical Company in UK

Digitizing Pharmaceutical Operations with an Advanced Salesforce Solution for a Leading Pharmaceutical Company in UK

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    Synopsis

    Technology Stack

    Salesforce Cloud-based CRM

    Sales Cloud

    Service Cloud

    Apex

    LWC

    Client Overview

    The client is a leading player in the pharmaceutical industry, committed to innovation and quality healthcare.

    Challenge

    The client needed a solution to tackle operational inefficiencies including inventory management, production delays, suboptimal resource allocation, compliance challenges, and coordination issues between sales and marketing, impacting customer satisfaction.

    Solution

    • Implemented a unified platform for managing customer relationships and sales opportunities. This enabled the sales team to have a holistic view of customer interactions and ensure effective engagement throughout the sales process.
    • Implementing Service Cloud empowered the client to enhance customer service, efficiently handling inquiries, complaints, and support requests, resulting in improved customer satisfaction.
    • With Salesforce’s robust audit tracking capabilities, the client could easily monitor compliance with regulatory standards, maintain comprehensive records, and respond quickly to audits and inspections.
    • Utilized Salesforce’s integration capabilities for seamless data exchange between different departments and systems, fostering improved collaboration and data accuracy across the organization.

    Outcome

    95% Improved compliance and quality control
    90% Enhanced customer engagement
    97% Accurate decision-making on enhancement
    85% Resource allocation enhancement

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